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-Copywriter-

Aygaz Autogas "Remote" TV Commercial

- Crystal Apple Awards 2013

2nd Prize in Automotive Products

- Effie Awards 2013

Bronze Effie 

Client: Aygaz 

Agency: TBWA İstanbul

Copywriter: Yiğit H. İrde

Art Director: Metin Akın

CD: Emre Kaplan

Director: Thor Saevarsson

Production House: Depo Film

Client's brief was to demonstrate the high performance of Aygaz Autogas, to a rather high income target audience compared to conventional autogas consumers. 

Their strategy was to position Aygaz as the high-end choice in the autogas market, which led to this entertaining action story in a Pleasantville-like setting. 

This film can be considered as a sequel to the Aygaz Snowball TVC that I have written. 

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